The packaging is simple, which is great because the bottle allows you to get the most our of your product. There was quite a lot of stuff in there and I am guessing for everyday use this product would probably last up to several months.
The over all consistency of it was medium-thick which is helpful when you are looking for volume. The one thing I will say which might be a con for some of you is that it is semi clumpy. However, this is what gives it the "falsies" effect.
For some drugstore mascaras, particularly the clumpier ones, the actual application process is where things can get tricky and messy. This mascara, although being clumpy, is fairly easy to apply and only takes one layer.
Like all Maybelline mascaras, they really do go above and beyond what you would expect from them for the price you are paying. The over all quality of it is amazing.
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